Friends NYC BLOG

Two things we love? Sustainability and our Brooklyn-based #friendsoffriends. Founder Sierra Zamarripa talks brand values, product evolution, and why handmade, good-for-the-earth things just feel s...

Whether you’re part of the “hot sauce on everything” movement, or quarantine has turned you into a home chef, allow us to introduce your new secret weapon: Hoppin Hot Sauce. Friends is proud to su...

By Ebony Baker Books can be teachers, entertainers, nurturers, therapists, and more. For Alexis Patterson, an avid reader, audio book fanatic and book blogger @TheBrooklynBookworm, a love for books...

Before you turn to Amazon for convenience, remember your small business BFFs who are trying to stay in business in these very tough times. If you’re one of the luckies still getting an income, THIS...

There’s something powerful about a new year. It’s a time of collective and individual reflection. And don’t we ever have a lot to reflect on from this past year of turbulence and change in 2020? It...

Do you ever smell something and find yourself instantly transported into reminiscence? Scent is one of our most powerful ties to memory. The aroma of balsam fir is deeply connected to the state of ...

Photograph by Stepahnie Levy Oh, hey there! Friends NYC bestie, Yosef Munro just composed and recorded the music for the Boy Smells Hypernature 2020 Limited Edition campaign. Boy Smells is one of o...

Savanna Ruedy is a rad, talented lady in our community, and we were lucky enough to hire her for a recent Friends NYC shoot. She’s originally from Minneapolis and is now our neighbor in Brooklyn. H...

This month for Friends Book Club, in celebration of Women’s History Month, we are reading Period Power: A Manifesto for the Menstrual Movement by entrepreneur, activist and current Harvard student,...